Domain Authority (DA) is a search engine ranking score that predicts how well a website will rank on search engine result pages. DA is scored on a 100-point scale, where 100 represents a highly-trusted and ranked website.
If you have a blog or website associated with your Perlu account, we query the Moz DA database to find the current DA score for your site and save that with your profile.
To simplify this metric, we assign DA scores to brackets per the following ranges:
- "Very Low" ➡︎ DA less than 10
- "Low" ➡︎ DA between 10 and 20
- "Medium" ➡︎ DA between 20 and 50
- "High" ➡︎ DA between 50 and 70
- "Very High" ➡︎ DA greater than 70
DA generally changes slowly over time. You can improve your DA by consistently using best practices for search engine optimization on your blog. Be sure to publish high quality content and earn links to your site from other relevant and high ranking websites.
Want to improve your DA? Check out these 7 Influencer Strategies to Create Ridiculously Awesome Content!